Our Vision

What sets us apart

We are a 3 rd -generation family-owned single-line Honda dealership, and like motorsports enthusiasts, we are a rare breed. Unlike many dealerships in the valley, we own all of our assets, and because of this low overhead, we can pass that savings on to our customers. More importantly, we place a high value on employee aptitude; by being extensively trained, our staff has the ability to answer all of your Honda related questions in precise detail. Since opening our doors in November of 1964, we have stayed true to our vision of exclusively selling Honda products of the highest quality at the best possible price. We can proudly say that year after year we are among the top ten Honda dealerships in the United States in overall volume of sales. Despite our small size we continue to thrive in the industry by following these key principles:

  • Our word is our most important asset
  • Customers value honesty above all else
  • Trust and relationships are more important than profit
  • Our team is our family, as are our customers
  • Customer/employee interactions should be straightforward, easy, and timely
  • Customer loyalty is built through providing continued quality service after the sale
  • Honda product knowledge is paramount

By following these guidelines, we have fostered lasting relationships with countless customers and employees, many of which have been a part of our family for decades. But please, don’t take our word for it, come in and experience for yourself what sets us apart from every other dealership.